“In the last 6 years, this NGO has executed activities worth 80 lakhs rupees cultivating smiles on thousands of faces†~ Vanitha Online
"NGO based out of Calicut, Kerala is on a mission to bring Smiles to people around them who need help." ~ PAC Talks with VJCV
“The story started two decades ago, 1999-2000, when Anoop & Rekha who were studying in the same college were discussing about a future together.’ ~ PAC Talks with VJCV
“Rekha speaking about how adding happiness in others’ lives is a sure shot way to add happiness to our own life.†~ Chat with Kirthi @ EVOKE - Beyond The Limits
“Anoop & Rekha are the brains behind the social service platform, Arm of Joy, which began as a charitable trust in 2015.†~ Manorama Online
“At Arm of Joy, social service takes an innovative leap by serving people only for spreading smiles.’ ~ Manorama Online
"The transparency of this NGO ensures maximum value & credibility for the donations offered " ~ Deshabhimani
"This three-member NGO is giving the needy hope. 150 events were carried out within 18 months of official registration" ~ The New Indian Express
“Arm of Joy means happiness for the destitute and it opens all possible ways towards Joy†~ Vanitha Magazine
“Now it has become a trend that those who want to do something good for someone, call Arm of Joy as the organization ensures cent percent transparency†~ Deccan Chronicle
“With 62 events worth 10 lakh rupees in just 10 months, the city of Kozhikode has recognized the sincerity of the humble mission of Arm of Joy" ~ Grihalakshmi Magazine
"Arm of Joy is a new kind of event management that facilitates you to donate to people you have never met in your life, putting smile on their faces" ~ The New Indian Express